Speaking & Writing Tracks:
5 Platform-Building Questions Every Speaker/Writer Must Ask (Shannon Popkin)
Social media offers more opportunities to spread the light of Jesus than ever before–but it also presents new and unique challenges. We set out with a passion to serve others, share truth, and give of ourselves. Yet our good intentions are easily eclipsed by desires to promote ourselves, receive affirmation, and gain recognition.
Is there a way to gather followers and still follow Jesus? Is there a way to both take up our cross and build up our stats? Shannon Popkin believes there is. Come get guidance on these five questions, every speaker and writer must ask:
- How can I make noise, and still be humble?
- Does Jesus want me to be strategic?
- How can I weigh my own motives?
- Should I become a platform-builder, or just trust God?
- Am I self-serving when I try to network?
Click here to learn more about your instructor: Shannon Popkin
Shouting in a Windstorm (Cyle Young)
Understand why only 12%-16% of your friends or followers see your Facebook or Twitter posts, and learn how to improve the chances they will be seen. Discover the secrets of Edgerank, Facebook’s ever-changing formula, and learn how you can maximize your social presence. Learn the secrets to post frequency and utilize a top social marketing philosophy to create ancillary accounts and pages to drive traffic, increase your followers and likes, and grow your platform.
Click here to learn more about your instructor: Cyle Young
Healthy Boundaries for the Writer and Speaker (Brenda Yoder)
Putting yourself in the public arena through speaking, writing, or social media creates a new dynamic of vulnerability and privacy for you and your family. In this workshop, speaker, author, counselor, and healthy boundaries trainer Brenda L. Yoder provides practical tools for creating healthy boundaries as a professional in the public eye while still building relationships with your audience and followers.
Click here to learn more about your instructor: Brenda Yoder
Goal Planning (Jennie Afman Dimkoff)
Ever wish you could really accomplish something BIG in your family, your business, or ministry? In this workshop, you will be introduced to a tried and true plan for prayerfully setting goals, giving them to God, and watching Him do the remarkable through you! It will teach you to look at the “Big Picture” and to do long-range planning—one purposeful step at a time.
A separate evaluation guide will be available for ministry leaders to help you evaluate specific areas in your ministry that may need to be targeted for improvement.
Reach HIGH! We have a big God, and He wants to be a part of your plans.
Click here to learn more about your instructor: Jennie Afman Dimkoff
Identity Crisis: Why Who You Are is More Important Than What You Do (Bruce Martin)
This is a talk on understanding true identity and significance in Christ. We’re not significant or important because of what we do. We’re important because of who we are and we bring that import to everything we do. This helps writers and speakers focus less on sales and numbers, and more on walking with God, letting Him develop our character, and enjoying being His kids!
Click here to learn more about your instructor: Bruce Martin
Leveraging Pinterest to Find and Grow Your Audience (Sarah Forgrave)
With 175 million users, Pinterest is one of the largest online platforms. 87% of its users purchase products after searching the site, but many authors and speakers have struggled to leverage it to its full potential.
This workshop will equip you with tools to not only build a consistent presence on Pinterest, but to generate and drive more traffic to your website…and ultimately your books and speaking ministry. You’ll learn the following:
- Elements you need on your website to best leverage the power of Pinterest
- How to structure your Pinterest boards to communicate your message in a consistent and “sticky” way
- Components of an effective Pin and how to create them
- Weekly practices and Pinning strategies to build viewership and followers
Click here to learn more about your instructor: Sarah Forgrave
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